Alright, now you’ve got your content engine humming, what next?

It’s time to start engaging with other accounts in your niche.

But so many ghostwriters overcomplicate engagement on social platforms.

They believe they have to:

• Comment every hour for 8 hours every day
• Engage with 40+ accounts to get the traction
• Respond to have single comment within the first 30 seconds

But in reality, it doesn’t have to be this exhausting.

There’s only 2 steps you need to follow (and one of them is a something you only need to do once).

Let’s dive in!

Step 1: Set up your chosen platform

Before we go down the rabbit hole on how to engage with other accounts, I want to make sure you have your platforms set up to effectively engage with others (and not get drawn in by the algorithm!).

So, here’s a quick guide for both X and LinkedIn:

How To Setup X (Twitter) For Engagement

How To Setup LinkedIn For Engagement

Ok, ready to start commenting?

Let’s go!

Step 2: Comments As Consulting

It’s time to implement a commenting strategy which will grab the attention of your target client. And as with everything when it comes to landing clients, it’s all about education.

We call this “Comments As Consulting.”